Hi Coach,

If you’ve ever had a client go off on a tangent during a coaching session, you know how quickly the time can slip away.

One minute you’re focused on their goals, and the next, they’re telling a story, venting, or sharing background details that don’t add value to the conversation.

It’s easy for these diversions to take over, leaving you with a session that feels unfocused and unproductive.

As a coach, it’s your responsibility to keep the conversation on track, respect your time (and your client’s), and ensure every session delivers real value.

In this article, I’m going to share five practical techniques you can use to manage these situations effectively and keep your coaching sessions sharp, focused, and impactful.

• ​Watch and subscribe on YouTube​
• ​Listen and Subscribe on Spotify​

Why Clients Derail Conversations (And Why It’s a Problem)

Clients derailing conversations isn’t just a minor inconvenience; it’s a productivity killer.

We only have a limited amount of time in each session, and when clients spend too much of it waffling, we lose focus, miss key points, and fail to make meaningful progress.

Plus, this can make your coaching sessions feel less valuable, which can lead to clients disengaging altogether.

When clients feel like their time isn’t being used effectively, they might start to view your sessions as a low priority.

As a coach, your role is to guide these conversations, set the pace, and make sure that every minute is used wisely.

The key to achieving this lies in what I call the client conversation container—five strategic approaches to keeping discussions on track.

1. The Time Container

This technique is all about managing how long a client spends responding. It’s easy for them to drift into long-winded explanations, but by setting a clear time limit, you can keep things moving.

Use phrases like:

• “In the fewest words possible, can you tell me…?”
• “We have 3 minutes left, so let’s each take 30 seconds to share our thoughts.”

By setting clear boundaries on time, you can keep the conversation focused and ensure it covers everything you need to address.

2. The Confirmation Container

Sometimes, all you need from a client is a simple yes or no. If they’re prone to giving lengthy explanations, preface your question with:

• “All I need is a yes or no. Do you have the deal stages laid out in your CRM?”
• “Can you confirm if this is ready? Yes or no.”

This approach helps you get straight to the point, avoiding unnecessary background information and keeping the conversation efficient.

3. The List Container

When clients are brainstorming or listing out ideas, they can easily get carried away. To keep them concise, prompt them to focus on one key point:

• “What’s the single biggest challenge you’re facing right now?”
• “If you had to choose just one solution, what would it be?”

By framing your question this way, you guide the client to zero in on the most important issue or idea, rather than overwhelming the conversation with multiple points.

4. The Rating Container

If you need to assess a client’s perspective, a rating system can be an effective way to get clear, concise feedback:

• “On a scale of 1 to 10, how would you rate your progress on this project?”
• “How would you rate our effectiveness this quarter, from 1 (low) to 10 (high)?”

Rating questions give you a quick snapshot of where things stand, and they can set the stage for deeper, more focused discussions based on the number your client provides.

5. The Stop Container

Sometimes, you need to take charge and redirect the conversation. If a client is rambling or going down a rabbit hole, don’t be afraid to step in:

• “Chris, let me just stop you there—we’re getting off track. Let’s go back to the main point.”
• “I appreciate what you’re sharing, but I want to make sure we’re making the best use of our time. Can we refocus on…?”

The stop container is all about asserting control in a respectful but firm way. It lets clients know that while their input is valued, the focus needs to remain on what’s most important.

Respecting Your Time (and Your Client’s)

At the heart of these techniques is the principle of respect—respecting your own time and ensuring that your clients respect it too. When you set clear boundaries and expectations, you teach clients how to engage effectively in your sessions.

This not only makes your coaching more impactful, but it also helps establish you as an authoritative presence who values efficiency and clarity.

If clients sense that your sessions are always productive, focused, and valuable, they’re more likely to come prepared, stay engaged, and apply what they’ve learned.

In other words, they’ll see your coaching as a priority—something they don’t want to miss.

Over to You: Putting This into Practice

Think back to your recent coaching sessions. Have there been moments where clients could have benefited from one of these techniques?

Could you have used a Time container to wrap up a point more quickly, or a Stop container to redirect a conversation?

As you prepare for your next session, consider how you might implement one or more of these strategies.

By actively using these techniques, you’ll create a more structured, focused environment where your clients can achieve their best results.

Let me know how you get on.

Have these techniques made a difference in your coaching sessions?

Share your experiences, and let’s keep the conversation going.

🗣️ 👀

Chris

PS. If you'd rather watch or listen, don't forget to subscribe on YouTube or Spotify.